Outrageous Business Plan Elevator Pitch: PriceIntel

Outrageous Business Plan Elevator Pitch: PriceIntel


KJ Singh '11, Bobby Singh '09, and Bobby Gill PriceIntel leverages game mechanics to send consumers on "missions" to crowdsource and collect valuable pricing, merchandising, and inventory information for hundreds of thousands of consumer packaged goods. The annual A. Lorne Weil Outrageous Business Plan Competition, hosted by the Eugene Lang Entrepreneurship Center at Columbia Business School, encourages students to explore creative entrepreneurial ideas that are sufficiently ambitious in scope and scale to be considered "outrageous." To learn more, including the winners, visit http://www4.gsb.columbia.edu/entrepreneurship/initiatives/outrageous

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